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Hi, my name is

Sarah Lilith Armstrong.

I use design thinking to ensure that technology serves people

instead of the other way around.

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In my current role I work as an advocate for users with a cross-functional team to address client pain-points and goals by customizing IBM’s groundbreaking AI and Cloud technologies. I’ve been working with clients for 10+ years, and I’m passionate about human-centered approaches to research, brainstorming, design, and iteration to create more effective and enjoyable user experiences.

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When I’m not practicing UX you can find me moonlighting at my local bookstore, weightlifting, or chilling with my cats. I’m happy to grow my non-feline network and would love to connect over

linkedin or for a virtual coffee.

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Wondering about the illustrations? The British Library has shared more than 1 mil images to encourage creative reuse. Check out their Flickr.

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