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Hi, my name is

Sarah Lilith Armstrong.

I use design thinking to ensure that technology serves people

instead of the other way around.

In my current role I work as an advocate for users with a cross-functional team to address client pain-points and goals by customizing IBM’s groundbreaking AI and Cloud technologies. I’ve been working with clients for 10+ years, and I’m passionate about human-centered approaches to research, brainstorming, design, and iteration to create more effective and enjoyable user experiences.

When I’m not practicing UX you can find me moonlighting at my local bookstore, weightlifting, or chilling with my cats. I’m happy to grow my non-feline network and would love to connect over

linkedin or for a virtual coffee.

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Wondering about the illustrations? The British Library has shared more than 1 mil images to encourage creative reuse. Check out their Flickr.

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